In large organizations, communication is decentralized. Across many different channels. There are federal and regional groups and hierarchies, top politicians at all levels, sub-organizations with their own federal and regional groups, affiliated companies, members, officials, and other individuals in the surrounding environment who often work independently and also publish content independently. On websites, in press releases, in their own publications and blogs, and across various social media platforms. In addition, there is a large volume of relevant daily contributions published in trade media and traditional media, as well as decentralized content published by competitors.
The effort and resources invested in public relations and internal communication are enormous. Yet, not all activities can be centrally monitored. Each unit only reaches its own, narrower group of stakeholders through its own channels. Despite the high effort, the flow of information is usually not optimal.
We are changing that. Very quickly. Without the need for an IT project. Without organizational effort. Without interfering with existing structures and practices.
What if ...
… if all the content, produced daily with great effort by all relevant organizations in the environment, all federal and regional groups and hierarchies, all top politicians at all levels, all affiliated companies, members, officials, and other individuals in the surroundings, etc., were consolidated in real time?
… if not only the sent press releases and blogs were easily monitored, but also the official Facebook pages, Instagram pages, or LinkedIn pages of the organizations and individuals?
… and if media monitoring of local online media, as well as traditional media and trade media on relevant topics and individuals, could be combined with it?
… if the desired content could then be consolidated and widely used across various digital channels, automatically channeled to target groups? From integration into the organization’s intranet channels to various websites and apps within its sphere of influence, all the way to structured, automated distribution across social media platforms.
A adaptable modular system.
Our modular solutions can be used flexibly: you can start with individual modules and expand at any time as needed or when new requirements arise.